The clean hero shot
Place the product near a window, turn off overhead lights and use a plain background. The first image should show exactly what the customer is buying without visual noise.
Crop consistently across the catalog so product cards feel organized and premium.
The scale shot
Show the product beside a hand, table setting, bag or everyday object. Scale reduces uncertainty, especially for handmade products, food, accessories and gifts.
The detail shot
Close-up images help customers judge texture, material and quality. Use detail shots to show stitching, glaze, packaging, ingredients or finish.
The use-case shot
Show the product in the moment where the customer wants it: on a desk, in a kitchen, at a table, in a gift box or worn in natural light. This turns a listing into a story.